Social Media Marketing (SMM)

Why would a marketing blog include non-marketing topics?

Anyone who browses through the various articles on the Mirex Marketing Blog will find articles written about topics other than marketing. Why would a marketing blog include topics such as accounting, legal tips (which does not constitute professional legal advice), business insurance, customer service, business start up, management and other business topics? There are actually a couple good reasons. One reason is that marketing is a vital part of any business and therefore can affect or be related to all other...

free marketing 101 low and no-cost ways to grow your business online and off book cover

Cockrum’s Free Marketing Tools and Resources

In his book, Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online and Off, Jim Cockrum offers 102 chapters of marketing tips. When I picked up the book for the first time, I expected the author to list 101 free marketing tools and resources and explain the finer tips for each one in each chapter. For example, I thought that one chapter might be about Facebook and another about Twitter, and that the Facebook chapter would have...

August 11, 2014By Mirex MarketingAdvertising, Content Marketing, Digital Marketing, Email Marketing, Facebook Marketing, Marketing Applications, Marketing Book Summaries, Marketing Tips, Social Media Marketing (SMM)101 low and no-cost ways to grow your business, book review, cheap marketing, do it yourself marketing, free marketing, free marketing ideas, free marketing resources, free marketing tools, jim cockrum, low cost marketing tools, low-cost marketing, marketing book review1 CommentRead more...

Free Marketing, 101 Low & No-Cost Ways, Part III

In his book, Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online and Off, Jim Cockrum offers 102 chapters of marketing tips. These tips include ideas for free marketing or low-budget marketing for the do-it-yourself business owner. Early in his book, he explains that it is divided into three parts: Internet Marketing (Chapters 1-32), Building Trust and Growing Your Circle of Influence (Chapters 33-77), Stay Relevant, Interesting and Potent (Chapters 78-102). However, he continues to mention internet...

August 8, 2014By Mirex MarketingAdvertising, Content Marketing, Creative Marketing, Digital Marketing, Email Marketing, Facebook Marketing, Marketing Book Summaries, Marketing Tips, Social Media Marketing (SMM)101 low and no-cost ways to grow your business, book review, cheap marketing, do it yourself marketing, free marketing, free marketing ideas, jim cockrum, low-cost marketing, marketing book review2 CommentsRead more...