Marketing Book Summaries – Page 2

The Marketing Book Summaries category of the Mirex Marketing blog offers summaries of effective marketing books for the busy do-it-yourself business owner and marketing professionals.

free marketing 101 low and no-cost ways to grow your business online and off book cover

Cockrum’s Free Marketing Tools and Resources

In his book, Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online and Off, Jim Cockrum offers 102 chapters of marketing tips. When I picked up the book for the first time, I expected the author to list 101 free marketing tools and resources and explain the finer tips for each one in each chapter. For example, I thought that one chapter might be about Facebook and another about Twitter, and that the Facebook chapter would have...

Free Marketing, 101 Low & No-Cost Ways, Part III

In his book, Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online and Off, Jim Cockrum offers 102 chapters of marketing tips. These tips include ideas for free marketing or low-budget marketing for the do-it-yourself business owner. Early in his book, he explains that it is divided into three parts: Internet Marketing (Chapters 1-32), Building Trust and Growing Your Circle of Influence (Chapters 33-77), Stay Relevant, Interesting and Potent (Chapters 78-102). However, he continues to mention internet...

August 8, 2014By Mirex MarketingAdvertising, Content Marketing, Creative Marketing, Digital Marketing, Email Marketing, Facebook Marketing, Marketing Book Summaries, Marketing Tips, Social Media Marketing (SMM)101 low and no-cost ways to grow your business, book review, cheap marketing, do it yourself marketing, free marketing, free marketing ideas, jim cockrum, low-cost marketing, marketing book review2 CommentsRead more...

Free Marketing, 101 Low & No-Cost Ways, Part II

August 4, 2014By Mirex MarketingContent Marketing, Digital Marketing, Email Marketing, Marketing Book Summaries, Marketing Tips101 low and no-cost ways to grow your business, book review, cheap marketing, do it yourself marketing, free marketing, free marketing ideas, jim cockrum, low-cost marketing, marketing book review4 CommentsRead more...

Free Marketing, 101 Low and No-Cost Ways, Part I

In his book, Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online and Off, Jim Cockrum offers 102 chapters of marketing tips. These tips include ideas for free marketing or low-budget marketing. Early in his book, he explains that his book is divided into three parts: Internet Marketing (Chapters 1-32), Building Trust and Growing Your Circle of Influence (Chapters 33-77), and Stay Relevant, Interesting and Potent (Chapters 78-102). However, he continues to mention internet marketing beyond chapter...

July 30, 2014By Mirex MarketingDigital Marketing, Marketing Applications, Marketing Book Summaries, Marketing Tips101 low and no-cost ways to grow your business, diy marketing, email marketing, free marketing, how to market your buisness, internet marketing, jim cockrum, web marketing5 CommentsRead more...